Growth & Communication Specialist (B2C – Italy)
Avarda Group simplifies how customers across Europe manage their personal finances. Listed on Nasdaq Stockholm since 2016, we combine a pragmatic business mindset with cutting‑edge technology to deliver scalable, efficient payment, savings and lending solutions.
About the Role
We are looking for a Growth & Communication Specialist (Mid level) with a clear mandate: drive B2C growth in the Italian market for credit card and other financial products. This is a hands-on execution role where you will run campaigns yourself, own performance, and continuously optimize based on data.
What You'll Do
Plan, execute, and optimize paid acquisition campaigns for the Italian market
Manage external partners such as ads comparison sites and affiliate networks
Work hands-on with Google Ads and/or TikTok Ads
Monitor and improve core performance metrics: CAC, CPA, ROAS
Analyze the full funnel and identify conversion drop-offs
Run basic A/B tests on creatives, audiences, and messaging
Manage and own website content and review analytics to improve performance
Translate data into clear insights and concrete optimization actions
Own campaign performance and reporting end-to-end for Italy
What We're Looking For
2–4 years of experience in growth, performance, or digital marketing
Hands-on experience managing campaigns directly (not only supporting)
Strong understanding of B2C performance marketing and funnel logic
Comfort working daily with dashboards, metrics, and numbers
Ability to clearly explain results, learnings, and trade-offs
Market & Language Focus
Strong understanding of banking consumers and digital behavior
Fluent English and Spanish (written and spoken)
Italian is a nice to have
What We Offer
Clear ownership of growth for the Italian market
Direct impact on business performance and efficiency
International, collaborative environment with short decision paths
Strong learning and development opportunities
Exposure to digital banking and regulated markets
Hybrid working model and competitive compensation
Culture focused on clarity, ownership, and continuous improvement
- Department
- Product and Operations
- Locations
- Málaga
- Remote status
- Hybrid
- Employment type
- Full-time
Málaga
About Avarda Group
Avarda Group helps customers across Europe manage their personal finances. We have been listed on Nasdaq Stockholm since 2016. Born in a small Swedish town, we combine a pragmatic and disciplined business mindset, with cutting edge technology and innovation, always with a strong focus on cost-efficiency and profitability. Our self-developed, scalable platform and infrastructure enable efficient expansion across multiple markets.
For individual customers, we provide access to lending, savings and payments, that adapts to their lives and needs.
For business partners, we remove friction, helping them stay in control, build consumer loyalty and expand into new markets.
For investors, we create a system where value never stands still, ensuring long-term profitability, growth and progress.
We move customers, partners and ourselves forward – towards new opportunities and evolving needs.
Forward. Avarda.